Carpool Month, October 6-31, 2014
The goal of Carpool Month is to increase carpool program awareness and encourage commuters to try carpooling.
Carpool.ca organized the first Canadian Carpool Week campaign in Calgary in October of 2003 and every year new
communities get involved. In 2014, the promotional period will continue through the entire month of October.
To receive updates on Carpool Month, please find links to our social media streams below:
Carpool Month 2014 will take place in the following communities: Calgary, Edmonton, St. Albert, Red Deer,
Fort McMurray, Lethbridge, Regina, Saskatoon, Kelowna, Vernon, Penticton, Summerland, Peachland and Oliver.
Thanks to our generous Carpool Month 2014 sponsors – the Alberta Motor Association, CAA Saskatchewan, Calgary Parking Authority,
City of Kelowna, City of Vernon and the City of St. Albert, we have a number of activities planned to engage commuters during the
month of October. The Carpool Month prize budget this year is $6,600. All prizes will be fuel cards in $100 or $200 denominations.
Participants can enter to win fuel cards by participating in any of three activities which include:
1. New Registrant: As always, our main goal is to grow our database of
potential carpool partners in order to create new carpool groups. All participants registering with www.carpool.ca during Carpool
Month (October 6-31, 2014) will be entered into random draws for fuel cards.
2. Returning Registrant Search: All current www.carpool.ca registrants returning
to www.carpool.ca to search for new matches during Carpool Month will also be entered into random draws for fuel cards.
3. Complete a Survey: This year we will incorporate surveying registered participants
into the Carpool Month promotion. Carpool.ca registrants will be emailed through www.carpool.ca and provided with a link to the www.carpool.ca
Survey page. Fuel card prizes will be randomly awarded as incentives.
* Must be 18 years old to participate. Prizes limited to one per household. Winners must agree to release names in order to claim prizes.
Random draws will take place between October 1 and November 30, 2014. Winners will be notified by email and and given one week to claim prizes.
Unclaimed prizes will be re-drawn.
Carpool.ca launched Canada’s First Annual Carpool Week Campaign in partnership with the City of Calgary in 2003. Since that time additional
communities have joined in. Past campaigns have played a key role in increasing the reach of Carpool Week promotional activities. This year’s
multi-City campaign has provided us with another opportunity to coordinate sponsorships, promotional activities and media while creating a
competition between both regions and corporations.
Participants come from nearly every sector and include financial institutions, governments, post-secondary institutions, health regions,
NGOs and private businesses. Carpool.ca works closely with these groups to promote Carpool Week at their workplaces.
Carpool Month initiates change behaviour by increasing knowledge and awareness of carpooling as a sustainable transportation choice. This
is our 12th Annual Carpool Week Campaign. Thanks to our generous sponsors, this year Carpool Month will take place in thirteen communities
in October 2014.